A lander-to-offer URL (click URL) is a link or set of links provided by PeerClick that directs user from a landing page to an offer or offers. It must be pasted into the body section of a landing page HTML.
A call to action (CTA) button is placed on the landing page as a standard method, firstly, to view the number of interested visitors by clicking on the CTA link, and secondly, to redirect to various offers. In addition, you can view pieces of information using tokens.
Lander clicks are counted by placing the PeerClick click URL (lander-to-offer URL) under the CTA buttons on the landing page. Thanks to the implementation of lander-to-offer URL, the landing page does not require any additional scripts to track clicks or offer redirects - tracker work is based on the data of the referrer and cookies created and saved after visiting the campaign.
Set a Lander-to-offer URL for a 1 Lander + 1 Offer Funnel
1. Edit a redirect campaign with a lander and an offer
At the top left side of the settings window:
1. Go to the Campaigns tab.
2. Select a campaign from the list.
3. Click Edit.
2. Get a click URL
At the campaign settings:
1. Go to the Tracking tab.
2. Copy a generated click URL from the Lander-to-offer URL field.
3. Set a click URL
Paste a copied click URL under the CTA button(s) into the body section of a landing page HTML for click tracking.
! The domain and its connection protocol (HTTP or HTTPS) used in the campaign matches the domain and the connection protocol on which the lander-to-offer link is generated. If you change the campaign domain, the lander-to-offer link will be changed and must be replaced in the landing page code.
Set a Lander-to-offer URL for a 1 Lander + Multiple Offers Funnel
1. Edit a redirect campaign with a lander and multiple offers
At the top left side of the settings window:
1. Go to the Campaigns tab.
2. Select a campaign from the list.
3. Click Edit.
2. Get a click URL
At the campaign settings:
1. Go to the Tracking tab.
2. Copy a generated click URL from the Lander-to-offer URL field.
3. Set a click URL
1. Paste a copied click URL under the CTA button(s) into the body section of a landing page HTML for click tracking.
2. Add /N to the click URL, where N is the offer serial number(ID) in the campaign path at the campaign general settings.
! The domain and its connection protocol (HTTP or HTTPS) used in the campaign matches the domain and the connection protocol on which the lander-to-offer link is generated. If you change the campaign domain, the lander-to-offer link will be changed and must be replaced in the landing page code.
Set a Lander-to-offer URL for a 1 Lander for Several Campaigns
To use one lander for several campaigns, it is enough to make sure that the domain and connection protocol of the lander-to-offer URL set on the lander matches the domain and connection protocol of the campaign (i.e., the domain used in the campaign URL).
Otherwise, setting up a lander-to-offer URL on a lander for multiple campaigns is the same as setting up a lander for a single campaign.