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ExoClick Integration
Updated over a week ago

Step 1. Setting Up Conversion Tracking in Exoclick

The first step is to create a Tracking ID code in Exoclick. To do that, please navigate the Admin panel in your Exoclick account. Follow the path Advertisers - Campaigns - Conversion Tracking - Add a new goal.

Type in the name of the goal (Peerclick) and save the changes. To obtain the tracking code, press the Tag. Find the line data-goal in the appeared box and copy-paste only the goal id.

Step 2. Adding Exoclick as a Source in Peerclick

The next step is to add Exoclick as a Traffic Source in Peerclick. Go to the Sources Tab of your Peerclick account and click New. Since Exoclick is already included to the Peerclick Sources database, just choose it from the suggested Presets. The data will be filled in automatically. In the postback URL replace the goal with the Tracking ID from the previous step. And mark the checkbox Enable postback.

Step 3. Creating a Campaign in PeerClick

When you start set up the campaign in the PeerClick you must already have prepared an offer, which u will add in the campaign.

Creating a Campaign in PeerClick

1. Go to the Campaigns tab.

2. Click +New.

3. Give a name to your campaign in the Campaign name field.

4. From the Traffic source drop-down menu select the traffic source that you have previously created.

5. Select the cost model in the Cost type section. If you have selected to track costs with one of the four cost models (CPC, CPM, CPA, RevShare), you might need to provide the cost value in the Number of cost field. You can update the values you set at any moment using the Update cost function.

6. If you want to use a lander, click on + Add lander and choose from the drop-down menu.

7. Choose Direct linking if you don’t want to use a lander page.

8. Click + Offer to choose offers from the list.

Your Campaign URL will be generated at the Tracking section of the campaign automatically. Copy the link to clipboard. Here is the example of the link with the added tokens:

Step 4. Modifying tracking URL

Insert the obtained URL to the source and remember that you need {external_id} macros in order to properly track the clicks and conversions, e.g.{conversions_tracking}.

This link should be entered to into your ExoClick campaign under the tab Advertisers > New Campaign > Marketing Material. After clicking Add Variations button.

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